London Fashion Week Day 2 and 3

Sorry for the lack of post yesterday. We got home from our RooR show with Fashion Mavericks and was so completely exhausted. I stayed awake long enough to have some dinner and then went straight to bed (having a total of 6 hours sleep in 3 days is not healthy. Seriously, do not try this at home)

Our RooR show was amazing, I'm so very proud of us girls. The last week was manic to say the least and having got no sleep Friday night my nerves were completely shot on Saturday. No amounts of sweets/doughnuts were helping and I was really sick to my stomach with worry. Turns out, fretting I needn't have done as the show went pretty well if I may say so myself. So grateful to Jacqui and her team at Fashion Mavericks (especially Matthew, THE runway coach diva EXTRAORDINAIRE. He was like Miss Jay but ten times more awesome).

I've put up some backstage pictures but there are more over at the RooR blog, Twenty-Four Carat Cocoa. The official pictures will also be up on our site www.roordesign.com once we get them back from the photographer.














So, Day 2 = pretty eventful. The boy came to the show and hadn't seen him in 2 weeks and he was looking gooooood *wolf whistles* I like to think my fashion sense was rubbing off on him. Having said that, absence does make the heart grow fonder, maybe we should be apart more often (don't tell him I said that). Day 3 of LFW I decided to take it slow; church in the morning and then spent the rest of the day with the boy - a belated valentine's so to speak. However the twitpics kept me up to date with who was showing what at Somerset House. Thank God for twitter.

Off to bed now. Looking forward to the shows tomorrow, especially Hermione de Paula at Vauxhall Fashion Scout.

First day at London Fashion Week

Today was a crazy day, in a good way but crazy all the same. I also have to say that starting fashion week having not slept very much in the past week would have undoubtedly added to the stress of the day.

The day didn't start off very well as I was late and therefore missed the Glam/Benefit bloggers' breakfast (damn traffic - I was trying to save time but I might as well have taken the train) so I missed out on a great goody bag. Anyhoo later on I went over to Vauxhall Fashion Scout to see David Koma's show. It had a few elements that I thought were similar to his last collection but I did like the pieces, especially towards the end. Loved the cut out details and how he played with that sometimes using nude inserts and sometimes bare skin.

As well as being the start of LFW it was also RooR's exhibition at Fashion Mavericks. That went really well too and we got quite a bit of interest, and some potential buyers *fingers crossed* We also had Nike Akinola come to our stand and it was lovely to meet her in person.

Anyway need to get back to work now. Our show is tomorrow and still have some finishing touches left to do but I wanted to do a quick post. Hoping to get to bed relatively early (read 3am).

By the way, Stacey killed Archie Mitchell. Who knew eh?

I really like the detail on this piece, this is where it started to get interesting for me. David's signature heavy embellishment and structural shapes becoming more obvious. You can also catch a glimpse of Susie in the background, wonder what she though of the show...

Check out the asymmetrical piece, I wonder if it's back for another season?


The man himself




Wearing RooR printed dress, Topshop jumper and Nine West croc bag

Invitation to RooR A/W 10/11 show - it's finally here!

You are cordially invited to

Renaissance of our Roots
“Frozen Inferno”
Runway Show
and Exhibition

During London Fashion Week at Fashion Mavericks

February 19^th 2010 – Exhibition 1pm-8pm | February 20^th 2010 – Catwalk show 4:30pm

The Strand Palace Hotel
372 Strand, London
WC2R 0JJ | Map

To RSVP email ekaete.inyang@roordesign.com

For additional press/media inquiries about Renaissance of our Roots, please email ekaete.inyang@roordesign.com

For more information about the hosts of the show please email info@sunshine-grace.com

View the press release below:

Renaissance of Our Roots - Press Release

Getting ready for London Fashion Week

Early Sunday morning, I really should be in bed but I haven't finished my to-do list yet :( there's just not enough hours in the day. There's a skirt I really need to finish for our show at Fashion Mavericks during London Fashion Week this February but I got a bit distracted looking at the behind the scenes pictures from our shoot on Thursday.

We went over to Battersea Park in London to shoot our Spring/Summer 09/10 collection (if you will, technically it's just our first 16 pieces). E and I, my friend Andie, our hair/makeup artist; the model Tope from Mahogany Model Management; photographer Kitty Gallannaugh and her assistant Nathan met at the park bright and early and battled with Mother Nature and nosy passer-bys to get the best shots for our portfolio. I'll put up the final pictures when I receive them but here are some of the behind the scenes shots:
















Thanks to all for a great day - our first professional photo shoot was amazing! Now we can send out our press release for our show using professional pictures :D For a video montage with more pictures check out this YouTube link.

Also speaking of LFW, my acceptance email came in yesterday! Now all I'm waiting for is my press pass to arrive and I'm going to be hitting up all those shows (well after ours is over, obviously)


Sweet dreams all
*kisses*

My Big To-do List

I'm back! Should have been back earlier but got a bit distracted with Eastenders (guilty pleasure) and Hustle (two words - Adrian Lester. And then they go and put that man in a tailored suit...)


Anyway so the next few months are going to be a bit busy so I apologise in advance if I don't post updates as often. At Sketchbook I've been given a bit more responsibility, training new interns as well as my administrative/PR roles and writing features etcetera. Speaking of new interns there's a new illustrator that joined a few weeks ago... but that's a whole other blog post. So SB as well as the odd article for Dia Diwan (W has become the new editor for their online site, sort of the Middle Eastern Net-a-Porter and I'm considering a Features Editor position under her).

I have also started to blog for Style Cartel once a week and will also be covering London Fashion Week next month for Glam (and possibly Paris and Milan too - fingers crossed! I haven't been to Paris in years and never been to Italy. There's also talk of a Glam van and a pink front row for us bloggers. Pink is soooo my colour :D )

Another project that's in the works needs to be confirmed by Bloomsbury Publishing and I will let you know more about that as soon as I can.

So that's all writing work... On the other hand RooR is also stepping things up this year. We've presented our business plans to some investors and are currently waiting for a response from one in particular as to if they want to give us some money. Major prayers for that and hopefully we can get some investor backings soon. In the meantime D is trying to finish working on our website and we're preparing for our show in February with Fashion Mavericks that will be happening during 19th to 22nd of February (yes, during London Fashion Week eek!) as well as updating our portfolio. Some good news, RooR recently sponsored Miss Central Africa and the winner, Shelly Mobunda was wearing one of our dresses!


Busy? You can say that again. And then the boy is also trying to give me stress as if I haven't got enough already... but again that's another post. Maybe if I threaten him with the fact that there's a hot new illustrator in the office...

Still more work to be done; I'm interviewing Hermione de Paula, the most recent recipient of the Vauxhall Fashion Scout Merit Awards for Autumn/Winter 10/11, and have to finish the questions I have for her. Plus I'm also due to interview Robin Derrick, photographer and Creative Director of British Vogue on Saturday so need to get myself ready for that.

Good night and God bless